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The Happy Home

By selling a culture through national branding, the past is essentially whitewashed and forgotten. The image series I have created tackles this statement by doing exactly what it suggests: it takes Australian culture and focuses on only the saleable aspects to present a sanitised and idealised representation of the nation, whitewashing and forgetting the confronting and unsettling histories entwined within our culture. The series makes use of subtle satire  within the captioned, this allows viewers to initially be drawn in and engaged by the bright, cute and appealing designs. When this is followed by further thought and consideration by the viewer, the series then makes use of shock to alert viewers to problematic nature of this phenomena.